The Dirty Truth Conference is a live, in-person experience exploring the real connection between soil, food, human health, and the systems shaping our daily choices. It brings together farmers, ranchers, health-conscious consumers, entrepreneurs, and industry leaders to expose what’s broken in our food and agricultural systems and to share real, regenerative solutions rooted in transparency and integrity.
Through powerful conversations, panels, and open Q&A, attendees learn how soil health impacts food quality, how food quality affects human health, and how labeling, policy, and centralized systems influence what ends up on our plates. The conference bridges the gap between farm and table, bringing clarity to confusing food labels and spotlighting regenerative farming and ranching practices.
This is not a sales event. It’s an educational and cultural gathering designed to empower people to think differently, make informed choices, and support healthy land, healthy communities, and long-term food sovereignty. If you care about clean food, honest labeling, and a future rooted in truth—not marketing—this is for you.

Patrick King, better known as The Soil King, is a world respected voice in regenerative farming, cannabis advocacy, and clean cultivation. From humble beginnings to becoming a leading entrepreneur, brand builder, and media personality, Patrick has spent decades teaching others how to harness the power of the soil microbiome to grow clean, potent, and sustainable crops.
Founder of Soil King Garden Center, The Soil King Approved product line, and several community initiatives, Patrick is known for championing "soil to soul" ethics, standing fiercely for transparency in labeling, conscious farming practices, and the fight against toxic inputs in agriculture and cannabis.

Greg Reid is an award-winning author, keynote speaker, and film producer with over 25 years of inspiring people worldwide to reach their full potential. He has been published in more than 150 books, including 38 bestsellers in 45 languages, and is the founder of Secret Knock, a top-rated business and networking event. Greg also produced t
Greg Reid is an award-winning author, keynote speaker, and film producer with over 25 years of inspiring people worldwide to reach their full potential. He has been published in more than 150 books, including 38 bestsellers in 45 languages, and is the founder of Secret Knock, a top-rated business and networking event. Greg also produced the Oscar-qualified film Wish Man and has been honored by the White House, received an honorary PhD, and earned a star on the Las Vegas Walk of Stars for his impact in mentorship, business, and personal development.

•UFC Champion
•UFC Hall Of Fame
•Coached 95 athletes to PPV careers
•12 MMA world champions
• 2 years law enforcement military training expert
• 25 years consultant to professional athletes in health and human performance
• 20 years combat sports network analyst for Showtime Sports, AXSTV and ESPN.
•Soil to human health researcher
•Co-Founder Soil Saviors and Cell Saviors
•Builder of Organic Super Humans

AJ Richards is a combat veteran, entrepreneur, and founder of From The Farm®, a platform rebuilding America’s food supply chain by connecting consumers directly with independent farmers and ranchers. His work centers on decentralizing food systems, strengthening local agriculture, and helping producers keep the full value of the food the
AJ Richards is a combat veteran, entrepreneur, and founder of From The Farm®, a platform rebuilding America’s food supply chain by connecting consumers directly with independent farmers and ranchers. His work centers on decentralizing food systems, strengthening local agriculture, and helping producers keep the full value of the food they raise.
With years of hands-on experience inside the industry—from running a USDA meat plant to launching direct-to-consumer beef operations—AJ speaks nationally on food sovereignty, healthy living, and entrepreneurship. He is committed to creating a future where families know their farmers, producers thrive, and America regains control of its food supply.
Los Angeles, CA.
Los Angeles, CA.
Sacramento, CA.
Sacramento, CA.
Scottsdale, AZ.
Scottsdale, AZ.
Las Vegas, NV.
Las Vegas, NV.
Austin, TX.
Austin, TX.
Please email us at info@dirttruth.com for more information.
We have limited availability at most events. Please email us at info@dirttruth.com if interested.
No refunds. All ticket sales are final.
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